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Inbound Sales & Marketing Specialist

Job title: Inbound Sales & Marketing Specialist – Cycling Tour Operator

Job location: Twickenham, UK

Salary: £25k pa

About us:

Sportive Breaks is a leading Cycling Tour Operator. We take riders mostly from the UK & Ireland to the best cycling destinations and events. We are very lucky to have the best customers in the world and we love sharing our favourite roads with them. We have been operating for just over three years &  have been successful so far by being dedicated to customer service, our proposition and continuing to innovate. We are an energetic team spread all over Europe with a small head office in Twickenham. Each member of the team plays a huge role in the future of the business and everyone is encouraged to innovate their area of expertise in the business with the ultimate aim of providing the absolute best cycling holidays to our riders.

About you:

Some experience and understanding of managing B2C pipelines with an ability to deal with multiple customers at any one time and make each person feel special. Customer service skills are the most important quality for the right candidate, understanding that even if you are dealing with 20 opportunities in one day, to each person you are dealing with their main holiday of the year and they want you to care as much as them. You must have a keen interest in both cycling and travel. Finally, you will need to be a self-starter and you will be encouraged to come up with new ways to help grow the business and improve the customer experience.

The Role:

Inbound Sales & Marketing Specialist. Your ultimate job is to turn web traffic into more sales. The main part of that is to manage all of our inbound leads (received via forms on our site, live chat, phone and email) and manage a large B2C sales pipeline. Most of our sales are standard, “off the shelf” products but there will be some more detailed, custom tour designing for cycling clubs, corporates and small groups.

The other part of the role is to increase our conversion rates from web traffic to email sign up and email sign up to sales. This can be done by better lead magnets, forms on our website and other tactics for inbound marketing. This will be done in conjunction with our web developer sales/marketing manager.

You will have an overall sales target, email sign up target and a conversion target from web traffic to sales.

We use Hubspot to manage our inbound leads and customer communication, some experience of using Hubspot would be an advantage.

Useful Skills & Experience:

  •  Managing B2C sales pipeline
  •  Inbound marketing including list building, landing pages and page optimisation
  •  Passion for cycling
  •  Customer service skills
  •  Self starter

We are looking for someone to join our team by mid April so if this sounds like a perfect fit for you please apply now!

Email your cv and a cover letter to phil@dev.sportivebreaks.com


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